ROHTO EYE CARE SENDING LOVE & CARE FOR CHILDREN WITH MYOPIA

ROHTO EYE CARE RAISES RM135,000 FOR MYOPIA AWARENESS AND SPONSORS PRESCRIPTION GLASSES FOR B40 STUDENTS.

Sending Love & Care: Children with Myopia – Joy of Seeing Campaign Reaches out to SK Parit Mahang in Jeram and SK Bukit Badong in Ijok

Hey All 💙

Do you know that Myopia is an increasingly common condition among children? According to global trends, it is estimated that by 2050, half of the world’s population could be affected and this condition is highly prevalent in Asia. 

Although genetics is a crucial factor in developing Myopia, lifestyle also plays an essential factor in the onset of Myopia such as the usage of digital devices for long hours, reading under dim lighting, and the lack of sleep.

And this is why Rohto Eye Care has taken the initiative to raise donations and awareness to support children with Myopia in Malaysia. 

Handover of Token of Appreciation

(From Left) Handover of token of appreciation from Encik Ahmad Daud bin Ab Hamid, Headmaster of SK Bukit Badong to Lim Mei Yuen, General Manager of Rohto-Mentholatum during Rohto Eye Care “Sending Love & Care: Children with Myopia – Joy of Seeing” campaign.

Mock Cheque Presentation

(From Left) Foo Hwei Jiek, Head of Trading of Watsons; Encik Ahmad Daud bin Ab Hamid, Headmaster of SK Bukit Badong; Past Governor Tan Eng Too, District Treasurer of Kiwanis Malaysia District; and Lim Mei Yuen, General Manager of Rohto-Mentholatum.

Rohto Eye Care, World's No.11 eye care brand has successfully raised RM135,000 for its “Sending Love & Care: Children with Myopia – Joy of Seeing” CSR campaign. This is done through a month-long fundraising initiative in collaboration with Watsons whereby RM1 from the sales proceeds of all Rohto Eye Care products sold in Watsons from 1st to 31st August 2022 was channeled to the campaign fund.

MoU Signing

(From Left) Foo Hwei Jiek, Head of Trading of Watsons; Lim Mei Yuen, General Manager of Rohto-Mentholatum; Encik Ahmad Daud bin Ab Hamid, Headmaster of SK Bukit Badong; and Past Governor Tan Eng Too, District Treasurer of Kiwanis Malaysia District.

In this campaign, Rohto Eye Care joined hands with Kiwanis Malaysia District and Focus Point Vision Care Group Sdn Bhd to reach out to rural schools in creating awareness of Myopia and also to identify B40 students in need of prescriptive glasses.

Beneficiaries of this campaign include Sekolah Kebangsaan (SK) Parit Mahang in Jeram and SK Bukit Badong in Ijok. Both schools combined, have a total of over 1,760 students, with 50 percent of the students belonging to B40 families. 

According to Lim Mei Yuen, General Manager of Rohto-Mentholatum, the main objective of the Rohto Eye Care ‘Sending Love & Care The Joy of Seeing’ campaign is to help increase awareness of Myopia amongst children and to educate them on ways of taking good care of their eyes. 

“Through this meaningful campaign, Rohto Eye Care will donate 200 pairs of prescriptive glasses to the B40 children. We hope to help them to improve their vision, which will in turn enhance their learning capabilities”, she said. 

Over the course of 4 days, approximately 840 students were offered eye screening to determine if they needed prescription glasses.

To make Myopia education more fun at the schools, Rohto Eye Care also incorporated activities such as a blindfold game and art competition, which aimed to remind students about the importance of sight. 

One of the students, Nur Damia Habriyah Binti Mohamad Norzaki who was blindfolded during the game said that she understood how losing sight feels and will start taking better care of her eyes.

“I will also be kind and help others who have lost their sight to carry out tasks because it is scary and difficult to do anything when you cannot see,” Habriyah added.

 

 “We are grateful for the opportunity to be a part of Rohto Eye Care’s campaign as it helps our students understand the importance of their sight. Moreover, this is the first time that our school was chosen for this program. So we truly appreciate it,” said Pn. Noraliza Binti Ngawam, Headmistress of SK Parit Mahang.

Other than outreach to primary schools, Rohto Eye Care in collaboration with Focus Point also held an educational talk show on Myopia via a  Facebook Live session to raise awareness of Myopia and to educate the public on eye care tips. 

To learn more about Rohto Eye Care ‘Sending Love & Care The Joy of Seeing’ CSR campaign, the public can visit https://www.facebook.com/watch/?v=1247882479109857&ref=sharing

All Rohto Eye Care products are available at major Watsons, Guardian, Shopee, Lazada,

Hermo and other pharmacies.

For more information about Rohto's eye products, visit Rohto's official social media accounts

@rohtoeyedropsmy on Instagram and Facebook.

Well, that's all for now! Thanks for reading my blog !! I hope you've enjoyed it!

Have a wonderful day and always be happy!! 

THANKS FOR BEING A PART OF MY READERS  💕🥰

DON'T FORGET TO LIKE, SHARE, COMMENT AND SUBSCRIBE / FOLLOW 👍

 Be nice, Be respectful and Be responsible.

ZazaAzman a.k.a MamaMonsta👻 

*Disclaimer - Original photo was taken from Google Images. Credit to its owner.  Thank You for Contributing. 

Edited version done by Zaza Azman